Jordan Furlong

The identity opportunity for lawyers

Generative AI will take over legal task performance and catalyze an identity crisis for the legal profession — unless lawyers instead turn this into an…

Aug 28 • 

Jordan Furlong

23

15

July 2025

What are lawyers for?

We all know lawyers’ commercial role, to be professional guides for human affairs. But we also need lawyers to bring the law’s guarantees to life for…

Jul 30 • 

Jordan Furlong

26

5

June 2025

The billable time revolution

Gen AI will bring an end to the era when lawyers' value hinged on performing billable work. Grab the coming opportunity to re-prioritize your daily…

Jun 25 • 

Jordan Furlong

19

7

May 2025

The fallacy of the calculator

The more you study how Generative AI works, the more parallels emerge with how lawyers think — and that has implications. With Gen AI getting better…

May 28 • 

Jordan Furlong

19

3

Redefining productivity in legal services

Generative AI doesn't have to cause mass unemployment or mass overwork in the legal profession. We can use it to free lawyers from task performance and…

May 16 • 

Jordan Furlong

21

8

Stewardship and the post-AI legal profession

Gen AI is climbing the "legal skills ladder" with alarming speed. What if lawyers responded with comprehensive “legal-plus” oversight of their clients…

May 2 • 

Jordan Furlong

11

3

April 2025

How to be a still point in a turning world

When things stop making sense, people look to lawyers for explanations and guidance. But what happens when we have no good answers to give them? A short…

Apr 17 • 

Jordan Furlong

22

3

BigLaw gives up on its future

By putting business ahead of the rule of law when faced with assaults on their independence, many large US law firms have tarnished their reputations…

Apr 1 • 

Jordan Furlong

32

9

March 2025

Your law firm needs a Situation Room

In a chaotic world, you can't sit back waiting for the next bombshell to drop. You need to anticipate, analyze, and address critical new developments …

Mar 14 • 

Jordan Furlong

8

4

Preparing lawyers for the no-win scenario

Failure is an unavoidable reality for lawyers — but we run from it all the same, afraid to face our imperfections, unable to forgive our errors. We need…

Mar 3 • 

Jordan Furlong

18

8

February 2025

And then they build monuments to you

In all this chaos, stop and remember: The legal profession has made extraordinary gains in just a few short years. Change for the better in law is here…

Feb 21 • 

Jordan Furlong

14

1

Take all unreasonable measures

We can't dismiss extreme possibilities anymore, in either the geopolitical or the legal worlds. We need to recognize radical change and prepare new…

Feb 6 • 

Jordan Furlong

34

7